Privacy Policy
How Authenticelegant handles and protects your personal information.
Last updated:
Introduction
Authenticelegant is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our interior decoration services or visit our website at authenticelegant.ddd. We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We are the data controller in respect of the personal information we collect.
Information We Collect
Personal Information
When you contact us about interior decoration services, request a consultation, or submit a form on our website, we may collect:
- Your name and contact details including email address and phone number
- Your postal address for project site visits
- Details about your interior decoration requirements and preferences
- Photographs of your spaces for design planning purposes
- Payment information for service bookings
Legal Basis for Processing
We process your personal data only where we have a lawful basis under UK GDPR:
- Contract: Where necessary to perform our contract with you (providing services, processing payments).
- Legitimate interests: To improve our services, operate our business, and communicate about your project, where these interests are not overridden by your rights.
- Consent: For marketing communications and non-essential cookies; you may withdraw consent at any time.
- Legal obligation: Where we must retain or disclose data to comply with UK law.
How We Use Your Information
We use the information collected to:
- Provide interior decoration consultation and design services
- Create personalised design proposals and mood boards
- Communicate with you about your project progress
- Source furniture, textiles, and decor items for your spaces
- Process payments for our services
- Send you updates about new design trends and services if you have opted in
- Improve our website and service offerings
How Long We Keep Your Information
We retain your personal information only for as long as necessary for the purposes set out in this policy. Project and contact data are typically kept for the duration of our relationship and for up to seven years thereafter for legal, tax, and regulatory purposes. Marketing preferences and cookie consent records are kept in line with our cookie retention periods. You may request deletion of your data earlier where we have no overriding legal obligation to retain it.
Data Protection
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. Your project photographs and design specifications are stored securely and accessed only by team members working on your project.
Third Party Sharing
We may share your information with:
- Furniture and decor suppliers to fulfil your orders
- Contractors and craftspeople involved in your project
- Payment processors to handle transactions
We do not sell your personal information to third parties.
Your Rights
Under UK data protection law (UK GDPR and Data Protection Act 2018), you have the right to:
- Access the personal information we hold about you (subject access request)
- Request correction of inaccurate or incomplete information
- Request deletion of your information (right to erasure), where applicable
- Object to processing based on legitimate interests or for direct marketing
- Request restriction of processing in certain circumstances
- Request transfer of your information to another provider (data portability), where applicable
- Withdraw consent at any time where processing is based on consent
We will respond to a valid request within one month. You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection: ico.org.uk/make-a-complaint. We would encourage you to contact us first so we can try to resolve your concern.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Authenticelegant
12 Hilton St, Manchester M1 1JF, United Kingdom
Phone: +44 161 533 0366
Email: connectuse@authenticelegant.world